as i was scanning my groceries
in the self-checkout line
this unusual impulse-buy display was sitting next to me
a combo of giant candy bars and mini bottles of tequila
someone thought this marketing idea
would be a good fit for the market
the perfect mix to send you on your way and start your day off right!
it’s 2020 – what could possibly go wrong?
—
“market like the year you are in!”
-gary vaynerchuck
I didn't have my glasses on.... 
I’d totally go for it. Win.
LikeLiked by 2 people
would you opt for one, or both?
LikeLike
Definitely both. Seems like a solid combo!
LikeLiked by 1 person
Win-win?
LikeLiked by 1 person
Definitely!
LikeLiked by 1 person
🙃🙃🙃
LikeLiked by 1 person
)))
LikeLiked by 1 person
Now that is a pair of pick-me-ups! I didn’t realize this is how you guys roll in your neck of the woods.
LikeLiked by 2 people
you know, we michiganders are known for living on the edge -)
LikeLiked by 1 person
I’d go both both. In fact I’d raise a drink to the Combo 🙂 !
LikeLiked by 1 person
Off you go!
LikeLike
No, the vodka does not serve as hand sanitizer.
LikeLiked by 1 person
And the big chocolate smeared across our face would not count as a mask
LikeLike
Oh my!
LikeLiked by 1 person
Yes!
LikeLike
That is quite the combo, Beth. I’ll pass on both, thank you very much!
LikeLiked by 1 person
Either or both of those would be so bad for you, Mark
LikeLike
I have been known to impulse buy candy, but tequila? No. I choose that very carefully.
LikeLiked by 1 person
It’s a bit of a leap
LikeLiked by 1 person
You should meet the person who set it up. Hahahahaha
LikeLiked by 1 person
I know, I should ask )
LikeLike
That made me chuckle! Ha ha I would personally be more attracted to the bottles because they are so tiny and I would love to reuse them to either put flowers in or something else.
LikeLiked by 1 person
Very creative!
LikeLiked by 1 person
Good marketing strategy there, Beth. I have been tempted by the candy bars before but now on a diet I think I would pass. Tequila? Not this Kentucky girl’s idea of the perfect drink. I’ll take bourbon, thank you very much. But if I found the bottles empty, that would work as well.
LikeLiked by 1 person
Have to know your market, I guess )
LikeLiked by 1 person
👍😇
LikeLiked by 1 person
interesting marketing strategy!
LikeLiked by 2 people
That it is –
LikeLike
Hilarious! Oh, and indicative of the times to be sure! Why hold out any longer, it’s 2020!
LikeLiked by 2 people
Party like it’s 2020🎉🏄♀️🔥
LikeLiked by 1 person
Love the quote and the display.
Needs will be met!!🤣
LikeLiked by 2 people
Something for everyone
LikeLike
sadly only too true – me thinks.
LikeLiked by 2 people
Yes, yes
LikeLiked by 1 person
“Market like the year you are in” — that’s hilarious. How in the world would that go? Random catastrophes covered with a blanket of a pandemic. Excuse my language but fuck this shit and hand me a Toblerone.
LikeLiked by 3 people
There you go!
LikeLike
This is so funny, Beth. They don’t sell hard liquor in our supermarkets.
LikeLiked by 2 people
In recent years, some have here, but this is the first ‘shot’ at checkout display I’ve seen
LikeLiked by 1 person
Oh, such shelfs never made me buy something for me. I don’t like the idea of getting “tricked”.
LikeLiked by 2 people
It’s a numbers game, with the volume of shoppers who go through , a certain number will buy –
LikeLiked by 1 person
Exactly! It is a strategy!
LikeLiked by 1 person
I guess the angle is put the big sellers right together, even if they don’t go together.
LikeLiked by 2 people
They may go together for some people
LikeLiked by 1 person
love that you have a quote from Gary Vee! the chocolate and tequila is better than the usual diapers and beer combo…
LikeLiked by 2 people
Yes, that didn’t go over quite as well, though as you know, there is a market for most everything
LikeLiked by 1 person
I’m still hoping there’s a market for a blogging 63-year old accounting teacher… 🙂
LikeLiked by 1 person
of course!
LikeLiked by 1 person
Appeals to a variety of tastes. And needs.
LikeLiked by 2 people
Right-
LikeLiked by 1 person
Oh, boy! So many days, I feel like this is just what I need to make it through today … I mean, 2020. 2020!
LikeLiked by 1 person
it’s there for you –
LikeLiked by 1 person
I’m afraid my eyes would glaze over after seeing the almond joy, kit kat and payday’s and I would not even notice the little bottles of tequila. Now if it was Jagermeister, my eyes would go there first. Candy or booze puts me to sleep. Together, I’d be comatose. Must need to get rid of some overstock there. Still shaking my head here. Thanks for the morning wake up. 😉
LikeLiked by 1 person
Dude that looks like my jam right there. 🙂
LikeLiked by 1 person
there you go –
LikeLike
Lol! Candy and tikila! Ha! Good marketing!
LikeLiked by 1 person
they must know the market –
LikeLike