Nov21

tomato wine.

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Pizza Hut's tomato wine, wine glasses, red napkins and tomatoes on a marble surface.

Pizza Hut is hoping to make your holiday entertaining even easier by offering an all-in-one takeout solution — including the chance to pick up a bottle of its new Tomato Wine.

The tomato wine, Pizza Hut explained in a statement to Food & Wine, “captures the essence of your favorite slice in every sip.”

“The holidays are a time for many gatherings, but often, the gift of a bottle of wine can feel expected. Why not be the one to bring the pizza party with the gift of pizza wine and a Triple Treat Box designed to ignite fun and conversation,” Elyse Slaton, Pizza Hut’s director of advertising, shared. “As a brand that has pioneered many firsts in the industry, we took a beloved, classic pairing of pizza and red wine and flipped it on its head as we aim to spark intrigue and create a more memorable holiday pizza party.”

 According to Pizza Hut, it’s made from “ripe, juicy tomatoes and infused with natural basil,” made in partnership with Irvine’s Just Beyond Paradise Winery, a family-owned vineyard in Kansas. The wine “offers an aromatic blend of fresh herbs and spices with rich, sun-ripened tomato notes and a subtle hint of toasted oak — reminiscent of a perfectly baked pizza crust.”

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source credit: stacey leasca, food and wine magazine

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88 responses »

  13. My son’s favourite pizza is from Pizza Hut. He won’t have other types of pizzas. So this sounds like a wonderful stocking stuffer for him. What a brilliant marketing idea from Pizza Hut!

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  20. Well I love pizza and I love wine and I love tomatoes but…and the key word here is “but” I’m not sure combining them all together would be a match made in pizza, wine, tomato heaven but…again there’s that but…I would definitely taste it…if someone else was buying it. :)) Chris
    My Italian ancestors are probably rolling over in their graves.

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  31. Pizza and wine, yes!
    However….Don’t think I’ll be trying this.
    My eyes deceived me.
    “As a brand that has pioneered many firsts in the industry,”
    At first read, I read: As a brand that has poisoned many firsts in the industry.
    I’m going with my instincts.
    Thanks for the tip, Beth!

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