ugly gerry.

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Ugly Gerry is a font created in 2019 to protest gerrymandering. It used the shape of a U.S. congressional district for each of its characters. 

It was designed by Ben Doessel and James Lee of the Leo Burnett Agency in a project for Represent Us. 

The team was from Chicago, and after seeing how crazy the Illinois 4th district had become, they became interested in this issue. … Its notorious earmuff shape looked like a U, then after seeing other letters on the map, they created a typeface so their districts could become digital graffiti that voters and politicians couldn’t ignore.

Shapes that loosely resembled the letters ‘A’ through ‘Z’ were used to create the (uppercase) font.  Some of the shapes were not of single districts but instead combined pairs.

Ugly Gerry has been called “the world’s most revolting font”.

 

‘type is what meaning looks like.’

-max phillips

 

 

source credits: ben doessel and james lee, leon burnett, democrat docket, wikipedia


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19 responses »

  1. how interesting. it’s – though – as ugly and your orangey man’s handwriting – and probably as illegible too. goes straight in my collection of fascinating, unnecessary, mildly amusing ‘facts’.

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  2. It is INDEED the world’s most revolting font. Our NC districts can be crazy — there are several that make me cock an eyebrow but I never would have thought to create letters from them!

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