Jun11

perfectly imperfect? or no end to the distress? (with two s’s)

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this picture of a hotel’s name

was posted on social media recently 

with the poster saying

he has driven by it daily

every day

for eight years

and it always makes him kind of crazy 

how the two s’s are so close together.

many people responded by agreeing

or mentioning other letters

that bother them in this layout

their size, placement, spacing, angle of the letters, etc.

the conversation got quite funny

some even wondering

about how the person/people 

who put the display up

must have felt about it

did they only put up one S by accident 

and someone noticed and had to tell them

to add one more?

were they trying to stylize it?

is that how the owner wanted it?

did they not know how to spell renaissance? 

someone had to have ordered the letters. 

is it something that should really bother people?

I have to admit that I did

notice everything that was mentioned

once it was all brought up.

how do all of you feel about it?

would it bother you

if  you saw it

every day

for eight years?

maybe they just should sell the hotel

rename it, and start over

so everyone can be at peace once more?

—

“perfection is not something the world has to offer.” 

― T.M Cicinski, The Mind Is Its Own Place 

 

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80 responses »

  3. Accident or not, it’s getting a lot of conversation started. Can’t buy that kind of advertising! 🤣 But yes, looking at it also bothers the perfectionist in me too. 😂

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  4. As a graphic designer, this is unacceptable. It looks like the SS is in a completely different font. A condensed version of the normal width font used for the other letters. But then again, it looks like the building is curved so maybe it is an optical illusion.

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  9. I’m chuckling, because the tight ISS spacing would also bother me if I saw this sign regularly. As would the big space between the A and the N. But, yeah, Pete’s right about it being a first-world problem. 🙃

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    • So right on all counts. And then, I noticed that the N’s looked giant and the last word looked slightly slanted upward and the space between the two words seemed too large and….

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  13. I wouldn’t have thought anything about it at until you pointed it out. I went straight to Google and researched Renaissance Hotel fronts. I couldn’t find another on like this.

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  14. Not gonna lie…it would drive me bonkers! Wanting to know if it was intentional or done because of some structrual/installation need. I’d probably find a way to ignore it, but I’d remember! 😜

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    • I just could not stop reading it once I started. It was absolutely fascinating. How wide the range was of how people dealt with it and reacted to it.

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    • As I mentioned so many people commented on this and I think quite often is also people that edit things automatically when they read or have worked in a field like that that see it immediately. Also, as some people have mentioned in marketing and advertising sometimes people do things like this on purpose to have their logo noticed. It could be either situation.

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  29. It doesn’t bother me as much as it would someone who likes things orderly, but it does pique my curiosity. I’m going with the theory that someone forgot they needed an extra S.

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    • yes, why it would both some more than others. it really made me curious as well and I loved the range of answer. I agree the forgotten second S is the most likely scenario and I can only imagine the scenario of the person who had to tell him )

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