finland | I didn't have my glasses on....

now that spring is in full bloom and summer is almost upon us,

take a break from the heat with a refreshing winter story

the world’s ‘coolest’ pitching contest in frozen Baltic Sea

to watch:

In Oulu, Finland, an annual winter competition is held in an inlet of the frozen Baltic Sea.

Here, competitors pitch their startup company and business ideas whilst standing inside an ice hole.

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‘the only safe thing is to take a chance.’

-elaine may

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source credits: The Travel Show, BBC

I didn't have my glasses on….