Feb25

elvis has left the boat.

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Heinz wants to find the man who survived nearly a month at sea with nothing but ketchup and seasonings to help him buy a new boat

Heinz is looking for people to help the company find a treasure – but it’s not gold. After they learned that a man who survived a month at sea with nothing but ketchup and seasonings, the company said it wants to find him to help him buy a new boat. But so far, they haven’t been able to find him.

In a virtual message in a bottle, the company put out a request for assistance on Instagram last week.Elvis Francois was working on his boat in St. Maarten in December when he accidentally started drifting out to sea. The weather had suddenly changed, and he said in a video released by the Colombian Navy, who rescued him, that he had lost his ability to navigate.

“I tried to [go] back to port, but I lost track because it took me a while to mount the sail and fix the sail,” he said. “…I call my friends, my coworkers. They tried to contact me, but they lost service. There was nothing else I could do than sit down and wait.”

He wrote out the word “help” on the back of his boat, and he was eventually rescued – after 24 days with nothing but “a bottle of ketchup…garlic powder and Maggi [soup].”

The navy said that officers took Francois to the Port of Cartagena to receive medical care and that he was “found to be in good health.” While there, they also started the necessary actions to help him return home.

“We’re setting this message adrift into the sea of the internet, because if anyone can help us find him, it’s you,” the company said. “If you or anyone you know can help us get in contact with Elvis Francois, please drop us a DM.”

In a statement to CBS News on Tuesday, a spokesperson for Heinz said that they want to “gift” Elvis a “new state-of-the-art boat.” That boat, they said, will be “equipped with full navigational technology to avoid another disaster in the future.” It’s currently an international effort, with Heinz markets “around the world” getting involved. “We’re hoping to spread the word far and wide so Heinz can finally gift the new boat to Elvis,” the company said.

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“for whatever we lose (like a you or a me), it’s always our self we find in the sea.”

-e.e. cummings

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source credit: liz cohen, cbs news

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