so much going on
if nothing else
you might never need
to shop anywhere else
so many options
none really appeal to me
maybe because i’m in the
‘& everybody else’ category
maybe it’s something else.
—
“marketing is too important to be left to the marketing department.”
~ david packard
fashion fad: mittens are the new shoes.
—
“organizing is what you do before you do something, so that when you do it, it is not all mixed up.”
-a.a. milne
as i was scanning my groceries
in the self-checkout line
this unusual impulse-buy display was sitting next to me
a combo of giant candy bars and mini bottles of tequila
someone thought this marketing idea
would be a good fit for the market
the perfect mix to send you on your way and start your day off right!
it’s 2020 – what could possibly go wrong?
—
“market like the year you are in!”
-gary vaynerchuck
at last, at long last
after many days of waiting
with no pending arrival date
once called ‘non-essential’
my glitter shoes have arrived
balance is restored.
—
“a little glitter can turn your whole day around.”
-barbara park
when reading the day’s news online
there were the expected headlines/updates/graphs:
scotus decision
virus numbers updates
calls for mayor’s resignation
protest marches continue
doctors’ opinions
iran’s decision
cruise ship passengers awaiting refunds
election polls
presidential tweets
to wear a mask or not?
europe’s reopening
and then in huge letters:
COSTCO STOPS SELLING HALF-SHEET CAKES
what?
why is this a story?
why is this a bigger-font-size-worthy story?
what is the story?
here’s the story and it’s an odd logic.:
—
The past few months have been chaotic for Costco customers, with product shortages, long lines and the temporary elimination of free food samples. Now, it appears there’s another change for devoted shoppers: Costco has eliminated the iconic half-sheet cakes that are the centerpiece of graduation and birthday parties.
Costco has quietly stopped selling the $20 half-sheet cakes across its US stores for the past month, instead pointing people toward its 10-inch round cakes and other assorted baked goods.
“To help limit personal contact and create more space for social distancing, Costco has reduced service in some departments,” the company explained to outraged customers on its Facebook account.
Costco confirmed to CNN Business it’s not selling the half-sheet cakes anymore and it has “no immediate plans” to bring it back. A spokesperson added that its 10-inch round cakes “seem to be resonating with our members.”
The decision also coincides with a recommendation from several US states and health agencies to avoid or prohibit large gatherings in light of Covid-19. Half-sheet cakes feeds around 50 people, while its 10-inch round cake serves around a dozen.
—
my interpretation: apparently the thought is that if you don’t have a big cake, you will not have a big celebration, where people will gather around the big cake in a big group. if you have more pieces of cake, you will then invite more people to go with it. what if you just bought a few round cakes, couldn’t you invite the same amount of people and just cut from the round cakes, or would that discourage you from inviting more guests as you’d have to then open more than one box? what about people just deciding to socially distance themselves without the cake being the deciding factor? just wondering, or is this that devil math at play once again? does it come down to having to match ratios, person to piece, and not have any leftover cake to eat for breakfast? i knew i should have listened in school.
—
“cake is happiness! If you know the way of the cake, you know the way of happiness!
If you have a cake in front of you, you should not look any further for joy!”
-c. joyBell c.
—
credits: cnn business
I’m curious why
there would be signs
distinguishing between
‘candy’ and kids candy?’
and then the added category of
‘candy bars.’
what if the sign just read ‘candy’ ?
I’ve never considered candy to be age-specific.
are toxic extreme sour patch garbage pail warheads
the gateway into a peppermint patty?
seems like it should be the other way around.
what’s the cutoff age to qualify to eat adult candy?
is it humiliating if you’re an adult and are seen eating the kid’s candy?
is it open season to eat the bars and all ages are welcome?
do you have to get someone to buy for you
if you don’t look the proper age?
do they see it as marketing to 3 different groups
each needing their own candy sign
all in one aisle?
who sorts them and decides which is suited for which?
I like to live on the edge and went with the rollos.
—
“taste the rainbow.”
―
as merely an observer of the event
I’d have to guess
that she when she arrived at the store
perhaps with the intention
of buying a tea towel
she did not plan to leave
with a giant metal chicken
and may have even worried
that if she did not buy it today
someone else might come along
and find
they too could not live without it
one day longer.
life is funny that way.
—
‘buying involves decision-making.
it’s a performance activity, like sports or acting.’
-mark goulston
An adorable Shiba Inu named Ken-kun in Hokkaido, Japan remarkably runs his own sweet potato stand.
The watchful dog politely tends to whatever the customer needs, however, he is not able to accept payment. That situation is solved with a slot in which to put the money.
Customers need to have the exact amount (or be willing to leave the rest), as a sign on the front of the stand reads:
“Because I am a dog, I can’t give you change.”
—
“the dog lives for the day, the hour, even the moment.”
-robert falcon scott
—
sources: Lori Dorn, laughing squid
I didn't have my glasses on.... 