Tag Archives: corona virus

the hell with it.

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Reese’s is putting pretzels in peanut butter cups, because ‘the hell with it, it’s 2020’

Alexis Benveniste, from CNN Business, reports the following big news from the world of confections:

This year has been far from sweet, so Reese’s is embracing its salty side by adding pretzels to its peanut butter cups. The Hershey’s candy brand, which launched ‘breakfast cakes’ last month, introduced the newest addition with the slogan: “The hell with it. It’s 2020.”

The candy giant is nervous about Halloween this year, which typically accounts for 10% of Hershey’s annual sales, as the pandemic threatens to put a damper on trick-or-treating. The company is shifting its strategy for what is typically its biggest season. That means less Halloween-focused packaging and more family-sized packs, as many Americans gear up to celebrate at home. Reese’s with pretzels are set to hit stores in November, and the mini cups with pretzels won’t be available until January 2021.

“Let’s face it, we’re all feeling a little bit salty this year,” Ian Norton, Reese’s senior director, said in a statement. “In true Reese’s fashion, we channeled our feelings into sweet and salty deliciousness with new Reese’s Big Cups with Pretzels.”

Hershey, like other confectioners, relies on impulse purchases to drive sales. But people are shopping less during the pandemic, making new and somewhat outrageous candy combinations more important than ever for junk food companies. That’s why there are seemingly two dozen flavors of M&Ms in the candy aisle and a new variety of Lay’s potato chips every month.

“fortune befriends the bold.”

-emily dickinson

there will be bands and dancing.

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dear ann arbor family –

see you in the fall

there will be bands & dancing as we reunite eventually. 

thank you, roos roost coffee. 

i really appreciate you

for filling us with coffee and optimism.

 

“joy weathers any storm: happiness rides the waves.”

-todd stocker

printing money.

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Take the Wooden Money

During the darkest days of the Great Depression, the logging city of Tenino, Washington, created a complimentary wooden currency to help locals survive the economic crisis. Now, almost 90 years later, the town is once again “printing money” on postcard-sized sheets of maple to help locals suffering from financial hardship. Pegged at the rate of real U.S. dollars, the currency can be spent everywhere from grocery stores to gas stations and child care centers, whose owners can later exchange them.

“It worked perfectly,” says Tenino’s mayor Wayne Fournier, who offers residents who demonstrate they are experiencing economic difficulties caused by the pandemic a stipend of up to $300 a month in wooden dollars. These currencies aren’t actual replacements of real money. They are complementary currencies — a broad term for a galaxy of local alternatives to national currencies.

According to research published in Papers in Political Economy in 2018, 3,500 – 4,500 such systems have been recorded in more than 50 countries across the world. Typically they are a localized currency that can only be exchanged among people and businesses within a region, town, or even a single neighborhood. Many are membership programs limited to those who have signed up; they typically work in conjunction with, rather than replacing, the official national currency.

They take many different forms. Relatively few are based on paper money; many are purely digital or exchanged via smart cards. Their goals can span multiple economic, social, and environmental objectives. Some aim to protect local independent businesses. Some promote more equal and sustainable visions of society. Others have been founded in response to economic crises when traditional financial systems have ground to a halt. As the coronavirus pandemic brings on a wave of social and economic tumult, all three challenges appear to be in play at once.

In Tenino, which has a population of less than 2,000, the wooden money is printed using an antique 1890 Chandler & Price letterpress. Since the launch in May, cities from Arizona to Montana and California have been in contact with Tenino for advice about starting their own local currencies.

“We have no idea what is going to happen next in 2020,” adds Fournier. “But cities like ours need to come up with niche ways to be sustainable without relying on the larger world.”

“sharing money is what gives it its value.”

-elvis presley

 

credits: story – Bloomberg City Lab, Peter Young. photo – Jason Redmons, AFP

intermission.

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like our local theater

we will be back

after taking an intermission. 

 

“i lost the plot for a while then. and i lost the subplot, the script,

the soundtrack, the intermission, my popcorn, the credits, and the exit sign.”

Nick Hornby, High Fidelity

 

 

 

 

image credit – ann arbor townies, prashant kuma, michigan theater

happy hour.

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i expect this to be our look on day 3.

we began a virtual family happy hour

on day 1

we all looked pretty good

some having worked online that day

some in self-quarantine

kids and spouses and pets in and out

on day 2

one of us was in a sports bra

one of us was wearing the same shirt from day 1

there was a spill

looking forward to day 3.

 

“why limit happy to an hour?”     

w.c. fields

 

 

image credit: the telegraph